The Burnout.

The more you blog the more you burnout.  The more companies and topics you blog for the faster you burnout.  It’s an honor to blog for lots of people- for your words, ideas and suggestions to be published and read around the globe but it always brings burnout. 

Lately, I’ve been compiling a list of “I’ve hit a brick wall, clueless, no motivation, cannot write another article”

1. I hate to say it, but google is stellar – there’s a reason it’s one of the largest businesses in the world.  The burnout comes and new words, key phrases, SEO or other needs are running slim.  Google that baby and back on track.

2. Amazon.com.  Search your topic, needs, idea, questions, etc.  You’ll find tons of book titles related and it often sparks new ideas or content for writing. Amazon sellers/ distributors of books often have a “search inside” feature. Look for the table of contents after you’ve selected to search inside. Publishers have spent a lot of money to research exactly what the table of content should include!

3. Get worked up.  Go read the other side of the story.  

Example- When I write about lactose intolerance and the need for dairy in a diet and substitutions for those with lactose intolerance (see LactoseNinja.com) I’ll go read about dairy free families and get some medical facts in my brain and it lights the fire up on continuing to voice the need for dairy in diets. 

Example- It’s really easy to cancel the burnout when writing about ending poverty– just log onto a few blogs of incredible people living off dirt roads in villages spending themselves for the cause of the fatherless and injustices of the world.  Read their stories, spend some time remembering how you are the voice for the voiceless and it’s an honor. 

4. Follow. Subscribe. Follow. Subscribe. Follow. Subscribe. Follow. Subscribe.  Find writers on both sides in agreement and against what you write for—spend hours reading their views, thoughts and arguments.  Write in response to their words. 

Note: Don’t be that lame copycat and just re-say what has already been said.  I don’t care if you are writing about the most written topic in all humanity- create your own experiences and write on them in relation to the topic.  I refuse to let anyone write for me or a client who has not experienced it themselves. 
Example- If I need to write on skydiving, I will jump out of that plane in the sky, land and then publish the article- first always being the experienced.